I asked Phil Geronimo, events coordinator extraordinaire at Op Cit Bookstore in the De Vargas Mall, Santa Fe.
He said: First of all, our store, and the Taos store are doing banging business. People want books and the bookstore experience. On the subject of poetry books I feel that virtual readings not the way to go. The energy of reading in front of an audience is lost. An idea may be to post a single poem with a link to purchasing the book. I just bought the new Kaminsky book just by reading the opening lines.
Food for thought! Any other ideas?
Miriam's Well: Poetry, Land Art, and Beyond 
I’d say use all the tools in your poetic arsenal. I recently attended via Zoom two readings held in New Mexico to launch Colleen Powderly’s new book, Psalms of an Ordinary Woman, from Pietry Playhouse Press. She’s told me she made some sales from the readings. One big upside of remote readings is that poetry lovers from all over can join in. Many of Colleen’s fellow New Yorkers (like me) got to attend when we couldn’t have if the readings had been in person.l
Excellent points–good reminder.
Thanks, Mir!
For me too, I’ve attended 2 reading/conversations for Bhanu Kapil’s new book of poems,”How To Wash a Heart” that I’d already pre-ordered back in January. I’ve never seen her in person nor heard her voice so I really enjoyed it. Love the idea of posting a poem with a link for purchase; clear and direst!
Thanks for checking in–your experience is heartening.
Glad to help! A small help, but nonetheless! 🙂